Legal Solutions
Focus Groups
2-Hour Case Perception Focus Group
Anchor Point moderates the Focus Group and is completed within 6 weeks after receiving the case material.
Our 2-hour Case Perception Focus Group offers attorneys an insight-rich opportunity to explore how everyday people perceive your case's core themes, facts, and emotional drivers. This session is designed to capture potential jurors' first impressions, biases, and key decision-making factors before you step into the courtroom.​
Ideal For:
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Early case evaluation
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Theme and narrative testing
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Identifying potential juror attitudes & red flags
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Shaping voir dire strategy
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Refining storylines for opening statements
2-Hour Opening Statement Focus Group
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This focus group gives attorneys a unique opportunity to present their opening statement to a panel of potential jurors — and immediately see how it resonates. Moderated by our experienced team, this focused session provides actionable feedback on what jurors hear, understand, and feel after your first words in court.
Ideal For:​
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Testing the clarity and persuasiveness of an opening
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Gauging juror understanding of key facts and themes
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Identifying confusing language or missed opportunities
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Measuring emotional impact and credibility
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Refining delivery and timing before trial
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Half-Day Focus Group
Our Half-Day focus group is ideal for trial lawyers who want direct, hands-on experience presenting their case to a live jury panel. In this 3.5–4 hour session, the presenting attorney delivers the case content—whether a neutral narrative or a fully adversarial presentation—while our team manages participant recruitment and group facilitation and ensures a smooth, professional experience from start to finish.
This format allows attorneys to practice voir dire, test openings, explore themes, and hear juror reactions in real time.
Ideal For:
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Attorneys who want to present their own opening, narrative, or both sides of the case
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Practicing voir dire techniques
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Testing juror attitudes toward key case themes
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Early or late-stage case development
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Preparing for trial, mediation, or settlement
Full-Day Focus Group
Our Full-Day Focus Group offers attorneys the closest experience to an actual trial — without the courtroom. In this immersive, attorney-led session (typically 7-8 hours), you’ll present your case in-depth to a demographically appropriate jury panel, test themes, explore juror attitudes, and observe real-time reactions.
Whether you choose a neutral format (testing the narrative in-depth) or an adversarial format (both sides presented), this full-day structure allows for deep juror engagement, layered feedback, and a more robust analysis of case strengths and vulnerabilities.
Ideal For:
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Trial preparation
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Pre-mediation or pre-settlement leverage
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Testing openings, closings, demonstratives, and key witnesses
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Evaluating damages potential
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Developing voir dire strategy and jury selection profiles
Mobile Focus Group
Our 2-hour Case Perception Focus Group offers attorneys an insight-rich opportunity to explore how everyday people perceive your case's core themes, facts, and emotional drivers. This session is designed to capture potential jurors' first impressions, biases, and key decision-making factors before you step into the courtroom.​
Ideal For:
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Early case evaluation
-
Theme and narrative testing
-
Identifying potential juror attitudes & red flags
-
Shaping voir dire strategy
-
Refining storylines for opening statements
Mock Jury Trial
This focus group gives attorneys a unique opportunity to present their opening statement to a panel of potential jurors — and immediately see how it resonates. Moderated by our experienced team, this focused session provides actionable feedback on what jurors hear, understand, and feel after your first words in court.
Ideal For:​
-
Testing the clarity and persuasiveness of an opening
-
Gauging juror understanding of key facts and themes
-
Identifying confusing language or missed opportunities
-
Measuring emotional impact and credibility
-
Refining delivery and timing before trial

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